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Regional Market Definition • I-79 Corridor

North-Central West Virginia Marketplace

A shared regional market shaped by commuting, education, healthcare, and service access along the Interstate 79 corridor and its primary feeder routes connecting West Virginia and Western Pennsylvania.

Regional Overview

The North-Central West Virginia / I-79 region functions as an integrated marketplace anchored by Morgantown and the Clarksburg–Bridgeport service hub, with strong northbound connection into Southwestern Pennsylvania.

In addition to counties directly along Interstate 79, this market includes feeder counties connected by U.S. Route 33, U.S. Route 19, and other east–west corridors where residents routinely travel into the I-79 spine for employment, healthcare, courts, education, and regional services.

Connected Sub-Region: Tygart Valley

The Tygart Valley is a closely connected sub-region within this broader North-Central WV market. It reflects the same real-world travel behavior — where residents move by distance and destination for shopping, services, employment, healthcare, and education.

While the I-79 corridor acts as the main marketplace spine, the Tygart Valley forms a strong internal route network through communities and feeder travel patterns that connect into the corridor hubs. This makes it a natural regional companion to the North-Central WV / I-79 definition.

Explore the Tygart Valley regional hub: https://tygartvalley.com

TygartValley.com uses the same directory ecosystem and provides region-focused navigation for towns, services, and community connections across the Valley.

Demographic & Economic Context

  • Mix of university-driven, suburban, and rural communities
  • Strong daily and weekly commuting patterns into regional hubs
  • High reliance on centralized healthcare and specialty services
  • Regular cross-state travel into Pennsylvania for work and commerce
  • Households accustomed to 30–60 minute drives for goods and services

Primary Cities & Communities Served

This marketplace includes communities that consistently interact through commuting, education, healthcare, and regional travel:

  • Morgantown
  • Westover
  • Fairmont
  • Bridgeport
  • Clarksburg
  • White Hall
  • Grafton
  • Weston
  • Jane Lew
  • Buckhannon
  • Waynesburg, PA
  • Washington, PA
Tygart Valley communities connect into this market:
Weston • Jane Lew • Buckhannon • Elkins • Philippi • Belington (and surrounding towns)
Regional hub link: tygartvalley.com

Counties & Feeder Market Reach

This region includes core I-79 corridor counties and established feeder counties whose residents routinely travel into the North-Central WV market for employment, healthcare, education, and services.

Tygart Valley Relationship to the I-79 Market

The Tygart Valley functions as a connected sub-region where residents routinely travel into I-79 corridor hubs for expanded retail, healthcare systems, regional employers, courts, higher education, and specialty services. This strengthens the overall North-Central WV marketplace by widening the feeder reach beyond the interstate itself.

Who This Market Serves

Regional Businesses & Service Providers

Businesses drawing customers from multiple counties and across state lines.

Healthcare, Education & Nonprofit Organizations

Organizations serving multi-county populations through centralized hubs.

Households & Commuters

Residents who routinely travel into the I-79 corridor for work, services, and amenities.

Directory Coverage for This Region

Directory listings reflect how North-Central West Virginia actually functions — connecting businesses, nonprofits, causes, events, and barter opportunities to a shared regional market.

Administrative Note

Market regions are defined by observed travel behavior and service access. They are informational in nature and do not replace municipal, county, or state jurisdictions.

Market definitions based on real-world commuting and service-access behavior

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